1990's

1993. Take that - Relight My Fire
Everyone's favourite boyband started in the early 90s with relight my fire being one of their first songs to be released. As you can see there is a major change in music video styles between the 80s and 90s. All the band is shown performing in the music video, the range of shots has varied and also, the cutting technique has been used to its advantage. The money spent to make a music video this decade began to sore! In this music video, the usage of lighting has been used like there's no tomorrow as technology has began to rise.

1997. Aqua - Barbie Girl
This cheap comical music video was the song of the 90s (well for children anyways). It was a big hit in the UK (almost as big as the spice girls). In this music video, we can clearly see a difference in quality. The idea of this video is to send across the image of a 'barbie and ken' world and they have done this well, with a range of stills, cuts and lighting used plus with the bright coloured outfits, it has drawn the attention of many young girls. Technology now was in its prime so making a music video was seen as pretty simple and anything could be done, well nearly everything.